Shark Tank India which got premiered on 20th December has partnered with upGrad, Acko General Insurance, Black Dog Drinking Soda as the ‘co-presenting’ sponsors, Cashfree Payments as ‘payments’ partner, Flipkart as ‘digital’ partner and Dell Technologies as ‘technology’ partner.
“With the launch of the India edition of Shark Tank, we will be adding to our library of diverse, engaging content,” said Sony Pictures Networks India senior vice president and head of ad revenue Ranjana Mangla. “The show has a unique proposition that has attracted brands from across categories such as e-commerce, ed-tech, beverages, consumer durables, handset, auto and BFSI. Currently, we have managed to sell over 75 per cent of our ad inventory and onboarded six sponsors for the show.”
” We at Acko definitely understand what it takes to turn a dream into a successful venture. So, we are excited to be associating with the first-ever season of Shark Tank India, a show that we believe can help boost India’s start-up ecosystem and encourage entrepreneurship across India,” said Acko executive vice president marketing Ashish Mishra. Acko started in 2016 as India’s first digital insurer, and are currently the fastest growing insurance company in the country. In a span of three years they have revved up insurance with technology and given it a snazzy makeover—they have taken it online, wiped out much of the paperwork associated with it, created products that are a cut above the ho-hum, and sold them to over 50 million unique customers.
“At upGrad, it is our aim to support professionals in their lifelong learning journey and equip them with evolving skills required to venture out into the professional world, which shall also help them survive the market roller-coaster,” said upGrad chief executive officer Arjun Mohan. upGrad is South Asia’s largest higher EdTech company. With the latest technology, pedagogy, industry partners and world-class faculty, they create immersive online learning experiences for our learners globally.
“We are elated to associate with Shark Tank India, in their bid to support budding entrepreneurs and the rapidly-growing Indian start-up ecosystem,” said Cashfree Payments co-founder and chief executive officer Akash Sinha. Cashfree Payments was launched in 2015 as a payment gateway. While operating the payment gateway, the founders, Akash and Reeju, found it difficult to use online bank portals for disbursing payments everyday. In mid-2016, Cashfree Payments decided to work on building a dedicated bulk Payouts solution for businesses operating in India.
Flipkart as Digital Partner, Flipkart’s journey of building India’s biggest unicorn start-up has been full of successes, but also failures and learning from them. They are always experimenting, learning and growing!
